Social Networking and the Conscience – ColaLife
For the past few weeks a campaign has been filtering through the blogosphere with exciting speed, reaching the likes of Inhabitat.com, BrandRepublic Treehugger.com and WorldChanging.com.
The ColaLife Campaign started as one man’s idea; to tap into the hugely powerful distribution muscles of multi-nationals such as Coca-Cola, and ask
them to distribute medicines to dying children in developing countries. Through a simple group on Facebook, ColaLife Campaign founder Simon Berry has gained international support and is now in conversations with Coca-Cola! Maybe there is something to this social networking thing after all?
(Thanks Travis!)
Posted by Joseph Juhnke on August 13, 2008
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Spill is the blog from Tanagram, Inc. a technology innovation and design company based in Chicago, Illinois.
1 Comment on Social Networking and the Conscience – ColaLife
By Travis on August 13, 2008 at 3:25 pm
Yet a second reference to Coca Cola that I donate to the blog. At this rate I wonder if there’s some subconscious desire or connection.
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