Happy Birthday Alteryx!

March 24, 2010 - Extend 2010 - Alteryx Introduced!

Tanagram is proud to introduce the world to Alteryx. Formerly SRC (extendthereach.com), Alteryx could be the future of Business Intelligence.

So what do you do with Alteryx? Anything! In English, one would say that their tools can consume any type of data (including geospatial of course) and merge it, filter it, process it, “spatial-ize” it, reprocess it, and finally output it to anything you can imagine including “the cloud.” Industry leaders are using Alteryx to determine where their best customers are and how to reach them in ways that are appreciated. These leaders represent just about any vertical you can imagine and they all understand that the insights derived using Alteryx Connect (for example) are critical for their competitive survival. Big companies like Geomentum use Alteryx to save big companies like Walgreens $30MM in one media placement project. Deloitte, Clarks, and Jones Lang LaSalle are among the many companies that use Alteryx to manage their data crunching desires.

If we’ve peaked your interest (we really did try to not use buzzwords) you can sample Alteryx for Free by downloading their application from their website (links at bottom of page) and you can see a live example of Alteryx Connect at DemographicsNow.com (you have to see this stuff!!!).

What does Tanagram have to do with Alteryx? Tanagram, in partnership with Meta Design, and Clarity Partners renamed, rebranded, and launched the new Alteryx.com website (using Microsoft SharePoint). In a very short period of time, we worked with the brilliant folks at Alteryx to develop an international brand (already represented in 50+ countries) and many new channels for Alteryx to connect with their customers. Rumor has it more is on the way, but that’s pure speculation.